TRUMPF Festival 100: A business festival of the future

TRUMPF Festival 100: A business festival of the future

Carsten Knieriem

Reading time: approx. 5 minutes

“TRUMPF Festival 100: What When Why organises a groundbreaking anniversary celebration”

To mark its 100th anniversary, TRUMPF set new standards with the Festival 100. With the support of What When Why, the campus was transformed into a sustainably designed business festival that brought the company’s values – appreciation, solidarity and a forward-looking approach – to life in a unique way.

Global community and interactivity

Four themed areas, including the Laser Club as a showcase for innovation and the Time Travel Café, provided a space for history, team spirit and the future. An interactive live link to 47 subsidiaries worldwide and activities such as a lip-sync performance of the anniversary song fostered a sense of global togetherness.

Sustainable success

The festival impressed with its resource-efficient organisation, highly motivated staff and enhanced appeal as an employer. The decision to retain the Stanze themed area as a networking space on a permanent basis underscores the long-term value of the format.

“With Festival 100, TRUMPF has demonstrated how community and innovation can work together successfully,” said a spokesperson for What When Why.


Back to overview
Carsten Knieriem

Written by Carsten Knieriem

Carsten Knieriem is the author of the book *Smarte Events* and has been passionate about designing modern event and communication formats for years. With a keen sense of relevant topics and a clear eye for what matters, he manages to convey complex ideas in a way that is both understandable and captivating. His blend of in-depth knowledge and passionate enthusiasm always brings fresh perspectives to discussions – authentic, practical and inspiring.

Kategorien Event