03 March 2024

Agency from Ludwigsburg creates international leadership conference in Lisbon

From 27 to 29 February 2024, the international leadership conference of the globally active company Armacell, Armarium Days 2024, took place in Lisbon with the Motto “Setting Course for Sustainable Growth”. Around 100 leaders from a large variety of countries came together in the Portuguese capital to reflect on past achievements, to discuss current topics and to set the course for a sustainable future. The B2Bagency what when why, from Ludwigsburg in Germany, took overconceptualization, planning and implementation of this prestigious event.

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Verfasst von Carsten Knieriem

Carsten Knieriem ist Autor des Buches Smarte Events und begeistert sich seit Jahren für die Gestaltung moderner Event- und Kommunikationsformate. Mit einem feinen Gespür für relevante Themen und einem klaren Blick fürs Wesentliche schafft er es, komplexe Ideen verständlich und mitreißend zu vermitteln. Seine Mischung aus fundiertem Wissen und leidenschaftlicher Begeisterung bringt stets frische Perspektiven in Diskussionen – authentisch, praxisnah und inspirierend.

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Event

60 years of FEINMETALL: An extraordinary event filled with passion and team spirit

PEOPLE.POWER.PASSION: FEINMETALL (not only) celebrates transformation 60 years of FEINMETALL not only highlights their impressive corporate history but also their transition into a new era: From a medium-sized business to an international brand. The event is aimed at activating and motivating employees and their partners by breathing life into their brand values – and especially […]

Greenwashing? No, thanks! – How what when why makes events really sustainable

The agency from Ludwigsburg in Germany, what when why, sets new standards in sustainable event creation with their clear focus on Circular Economy. It is not only about minimizing their carbon footprint but making efficient and sustainable use of materials and resources. Circular Economy means not disposing of products at the end of their lifecycle […]

what when why implements Mercedes-Benz General Distributor Conference

what when why, the creative agency from Ludwigsburg in Germany, successfully implemented the Mercedes-Benz General Distributor Conference 2024 in Stuttgart by means of a compelling concept. The annually held event that brings together general representatives from the internationally renowned car manufacturer, was a successful mixture of strategic exchange, inspiration and glamorous moments – embedded in […]