Corporate Event

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VOITHThe Art of Papermaking

Voith, a powerful brand, stands for innovative engineering around the globe. The opening of the Paper Technology Center (PTC) in Heidenheim was an important milestone in the organization’s journey into the future and an excellent opportunity for communication.

what when why® provided the conceptual idea and the planning for the biggest series of events ever to have taken place at Voith. 8 events on 4 consecutive days, with 80 to 3,500 participants. For all target groups. From VIPs to the general public.

Highlights included unveiling the building, which was a public as well as a media event, with plenty of special effects. A press conference. Exclusive guided tours of the PTC as well as ones for the public. An Expo on Voith Paper Competence. A multimedia international conference for customers. A dramaturgically and effectively staged gala for VIPs and customers as well as a party for current and former employees.