Individual Media Fitness Training to meet the highest demands
For a modern company such as Dürr, powerful media presence is a deciding success factor. To ideally prepare their teams for the diverse demands of internal and external communication, we developed a specially customized Media Fitness Training. This program combines tried and tested methods with individual adjustments and provides a hands-on training with all the crucial skills, namely Basics, Camera Presence, Storytelling and Social Media.
1. Basics: The basis for confident communication
The foundation of all successful media projects is the art of mastering the basics. Our workshops convey hands-on knowledge that is necessary for making an assertive and self-confident impression in any situation in which communication plays a central role. We will create the ideal starting point for targeted further developments in specialized fields.
2. Camera Presence: Enhance your authenticity and presence
Whether it be for a presentation, a video recording or live interaction – a convincing impression in front of the camera is essential in today's world.
3. Storytelling: Use the power of telling a story
Inspirational and convincing stories are the key to long-term effectiveness. This module shows you how messages can be maximized through dramatic structure and targeted emotional appeals.
4. Social Media: Strategies for a digital world
Social media is a central part of modern communication. This module provides you with insights into efficient strategies for using social media to spread and extend your messages.
This Media Fitness Training was developed with the aim of promoting a modern, professional and sustainable communication strategy. It provides participants with practical tools to raise their media skills to the next level – aligned with the Dürr requirements and their ambitious objectives.