For EMC Computer Systems, a global leader in storage solutions, corporate success is closely linked to the company’s sales partners. All the more, when it’s about conveying a new partnership strategy. An equally important as well as sensitive topic, as EMC’s sales partners are also much sought after by their competitors!
Therefore, it was not only important to show that EMC is the market leader in storage solutions with the highest performance. It was also essential for EMC to generate a content-related and emotional connection to the partners and to create greater identification with the organization. The aim of the event was also to enhance motivation and improve communication, to drive forward the joint success of the business through commitment and loyalty.
With the appropriate motto “EMC – Power and Speed”, we developed an overall program for 350 participants, that was ideally suited to these requirements. All the different event elements such as: Informational talks, interactive workshops, product exhibitions to demonstrate and deepen knowledge about the solutions, an inspirational driving experience and sequential evening events with a step-by-step build-up, were dovetailed in such a way that the event was turned into a lasting memory for all the participants.
what when why® is a specialist in conveying your communication and sales objectives at kick-off events, sales trainings and incentives. We provide customized event solutions for your sales events to inspire teams and to make sales targets tangible. Our expertise in the organization of sales kick-offs, motivation and teambuilding events, promotes the success of your sales actions. Rely on our experience and creativity, to turn your sales events into “calls to action”.