Event agency Cologne

Live, hybrid and online events

what when why® is the leading event agency in terms of content, specialising in event marketing, live, hybrid and online events for the highest demands.

Since Covid-19 at the latest, the requirements for experiential communication have changed!
Live events with their outstanding radiant power are complemented by location-independent event formats such as online and hybrid events. That is also a good thing. Because strategic event marketing is and remains a long-term and continuous communication process, which is now also extended online.

Reaching people means reaching goals

Why did we ask three questions about our name? Because we ask our customers many of them. In this way, we ensure that their corporate goals are accurately reflected in our event concepts.

This approach enables us to capture the corporate strategy and task down to the smallest detail and implement it without compromise. This also includes the systematic activation and targeted involvement of suitable target groups. In this way, we guarantee sustainable impact and return on investment for our clients.

We are the right event agency for companies from the Cologne region. Why what when why®? Quite simply! We bundle your language, culture and communication goals in an event concept and lead your event to success. We take the same care when developing the marketing concept. We rely on the combination of the emotional and factual dimension, our formula for success “Emotion Engineering”. It is the key to turning participants into participants and participants into ambassadors.

Event marketing for companies from Cologne and surroundings

Our range of services is based on two aspects. On the one hand many years of experience, on the other hand constant expansion. By combining tradition and progress, we achieve outstanding results at change events, management meetings, team building, sales events and anniversary celebrations as well as expos and exhibitions. With tact and a sense for detail, we select the appropriate location and local partners for your project in the Cologne region. Our guarantee: We stage your event in a target-oriented manner and at the same time ensure that the communication processes

  • are measurably crowned with success
  • always have your business success as a focus
  • represent your company authentically
  • Making stakeholders into ambassadors
  • build a sense of community
  • also successfully address critical issues

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Events in the digital age

Apart from classic events, we can also implement online events for you. Modern and contemporary. So-called “hybrid events” combine the best of both worlds. The event is staged LIVE and broadcast on a separate online channel. Similar to a real event, guests can take part and contribute to the action via various interaction possibilities.

The central component of the solution is a real room: the “Event Studio”. The live stream is transmitted from this room. Speakers, experts, panels and presenters can use the “Event-Studio” like a real event stage in an event location. We can implement the setup anywhere in the Cologne region. Ideally, it should be a “green screen studio”, which allows the use of emotionalising scenarios, media clips and backgrounds.

Exclusivity is granted via a password-protected access, which is only available to guests. The www EventApp can be conceptually and technically integrated into your “hybrid event”.

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The www EventApp as digital highlight

Suitable for online events, you can provide your guests with all important information digitally throughout the entire event process – with our event app “www InterACT”. Before, during and after the event, your guests have all the important information on their screens at all times and can interact with it:

  • All information in advance at a glance
  • Personal agenda
  • Content interaction
  • wall of ideas
  • Networking between the guests
  • Queries of opinion and mood pictures
  • Live chat function
  • Photo galleries of the event
  • Evaluations
  • and many more

We support you in the optimal use of the app and help you to customize it according to your needs. Participant registration is also possible within the app via the www EasyGUEST function. The participant data can then be administered via a Content Management System (CMS).

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Creating lasting event impressions in Cologne

A great event lays the foundation for anchoring event impressions in a sustainable way. Furthermore, it requires a direct appeal to emotions and senses. This appeal is achieved by means of a sophisticated media package consisting of stirring video sequences and impressive images and sounds that get under the skin. Your event participants experience an emotional journey with all their senses. You will be positively remembered – with professionally created media: from image and motivation film to event and corporate sound.

Clients who trust us

Locations for events in
Cologne and surroundings that impress

Blackfoot Beach Cologne

Whether teambuilding, kick-off or get-together, the Blackfoot Beach in the middle of the Fühlinger See recreation area in Cologne offers an exciting combination of action, relaxation, well-being and holiday feeling. Depending on the destination, only parts or all of the areas can be played in their entirety. The high ropes course as well as the generous lawn and beach areas are perfect for the tailor-made event concepts.

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Aquarius Hall Cologne

This ultra-modern, industrially and elegantly designed event location offers an extravagant basis for event concepts of any kind. The existing ambience invites to events of a special kind and can be used in many ways depending on the event concept. Conferences, product presentations or evening events – together with you, we would be pleased to invite your guests to an event of a special kind.

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Eventloft XPOST Cologne

The Eventloft XPOST offers the right premises for every size of event. From the light-flooded atrium, the 850 sqm event loft to the 4000 sqm event hall: employees, customers or executives – here you can welcome your guests in a beautiful location with historical charm. We would be happy to design a tailor-made event for you, which will make your goals a lasting experience.

Building Cologne

Here the charm of an industrial loft merges with modern interior design and creative art to create one of the trendiest event locations in Germany. With its special “event boxes” the building in Cologne leaves nothing to be desired and has already enriched many company celebrations. The ultra-modern interior design of the loft perfectly accompanies product presentations and media productions of any kind. The comfortably furnished event boxes are ideal for a subsequent networking part.

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Loft house Düsseldorf

The Lofthaus Düsseldorf is a charmingly designed industrial hall, which is wonderfully playable through many bright areas. With playful accents this event location invites to almost every event purpose. The large hall can be divided into different rooms by curtains and is complemented by a gallery, which invites for networking and workshops. Whether customer dinner, on management level or company kick-off: let your guests dive into a harmonious overall concept according to your wishes.

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Event Residence Düsseldorf

The Residence Theatre, built in 1910, has been largely retained in its original architecture and combined with modern stylistic elements. Accompanied by the stylish charm of this event location, it is particularly suitable for evening and gala events. But we also make Christmas parties and kick-offs a very special experience for you. Dive together with your guests into an evening in a class of its own.

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Böhler Area Düsseldorf

With its spacious industrial halls, the Böhler area offers plenty of space for thinking and experiencing. Authentic industry meets modern technology and creates an ambience that is not only suitable for after-work events, product presentations etc. Thanks to the flexible structures on site, the area can be adapted to all sizes and requirements. Let us make your company celebration a lasting experience here.

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Are you ready? We are, and we are passionate about working with you to develop live communication measures that bear your own signature.